How is your small business coping with all of these problems in the financial world? Now I am unsure as to how you have answered this question however my business is seemingly being affected in a negative way already. It is as if people and other businesses are keeping their money in their back pockets or in their bank accounts. I have recently decided to start an advertising campaign to try to drum up some much needed additional clients. To this end I thought I would start with a leaflet printing campaign – this is basically where we have dropped a leaflet through the door of three thousand local businesses.

To start with I needed to find a suitable leaflet/flyer printing company to complete the task. Due to the fact that the business was not exactly cash rich at that stage I did not have the largest budget and therefore I decided to try the internet to locate such a service as the internet has provided me with some great bargains over the last couple of years.

I took my time in choosing the company and spent a fair amount of time on the telephone attempting to negotiate a cheap deal. I did eventually manage to obtain the printing service at what I considered to be an affordable price and they then produced the leaflets.

I am very happy to report that this advertising campaign has been a success and we have managed to obtain six new clients. We are now planning to leaflet drop these same companies on an annual basis and are also widening the net so to speak – next month we will be posting another two thousand leaflets to businesses just outside our area/city. I am of the belief that this will be the plan moving forward for our company.